Usually not on its own, and we’d rather say that plainly. Technical work removes constraints — it lets content rank that was already capable of ranking, and it stops you losing mobile visitors to a slow page. If your site is technically sound and simply has no content targeting what buyers search, fixing your Core Web Vitals will change very little. The audit tells us which situation you’re in.

Construction SEO covers strategy, content, and authority — the things that create rankings. This is the diagnostic layer underneath: whether Google can reach, render, and understand what’s already there. Different work, different specialists, and it’s usually sequenced first because content published on a broken site underperforms.

Less catastrophic than the red number suggests. What matters is real-world field data for mobile Largest Contentful Paint and Interaction to Next Paint, not the lab score. Plenty of sites with mediocre scores rank perfectly well. Chasing a perfect 100 is one of the clearest examples of diminishing returns in this field, and we won’t bill you for it.

Sometimes, but far less often than agencies suggest. Most page-builder sites can be brought to a healthy standard with image handling, script management, caching, and cleanup. We recommend a rebuild only when the underlying template makes that impossible — and we’ll show you the measurements behind that call.

Mostly one-off, with light monitoring. The bulk of the work happens inside the 90-day sprint. Ongoing attention matters because page builders and plugin updates reintroduce problems, but that’s monitoring rather than repeating the same fixes monthly. Anyone charging you a full technical retainer indefinitely should be asked what they’re actually doing each month.

You do. Everything happens in your hosting and your accounts, documented so any developer can verify or continue it. No proprietary plugins, no lock-in.